iPad: A really cool gadget, but maybe not so important
We’ve finally gotten our first look the long-expected Apple tablet, predictably named the iPad. And since I haven’t had a chance to finger and play with one, I reserve the right to change my opinion later. (Actually, nobody gets to see one until April, and none of the reviewers actually has one.) But at this point, I have to say I feel awfully let down.
Don’t get me wrong. It’s a really, really cool gadget, and I want one.
But I wanted more than that. I wanted a new pricing and delivery model for books, newspapers and magazines, but we didn’t get much. When we do see those things, I’m sure that visually, they’ll be far more appealing than they are on the stodgy old Kindle and Nook readers. But at what price? I wanted something that would do for news and information what iTunes did for music, but what we got was … iTunes. Huh?
What I saw on the Steve Jobs video was a big iPhone, minus the phone. The price points are still fuzzy, but we know the $500 starting price doesn’t include 3G connectivity. Typically for Apple, you can’t change your own battery (a sore spot with me since my first iPod). It doesn’t have any USB connectivity, a physical keyboard, GPS or a camera. (My Android has all of those. OK, it’s a lot smaller and the keyboard is tiny, but the keys move when I touch them.)
It shows snazzy video — like, uh, all the smart phones already on the market, including the iPhone, Android and Blackberry. And it would be nice if it could output at least 720 HD, but apparently plain old 480 is the best it can do.
And here’s a really neat trick … if you turn it sideways, the screen adapts to a landscape display. Just like the current crop of smart phones. Again, bigger, but nothing new.
Will it kill the current crop of e-readers? I don’t know, but it may not matter. As CNET’s David Carnoy points out, the point of the Kindle, for Amazon, is not to sell hardware but to sell books. And guess what? Amazon already has a Kindle app for the iPhone, and Jobs said all iPhone apps will run on the new iPad. So Amazon’s already there, sharing in whatever spoils exist.
Will iPad succeed? Sure. It’s Apple. They always succeed. It’s cool because it’s Apple and it starts with an “i”. It’s also cool because … well, it’s cool.
But will it really change the media world the way the iPod changed music? I’m not so sure.